Rollercon
Event Brand
Concept
ROLLERCON is a vibrant celebration of roller derby culture, bringing together a global community of skaters, fans, and creatives. This visual design project draws on the dynamic energy of comic book art to create a bold, stylized identity for the event. Featuring an illustrated event poster, custom ticket design, and a full bus wrap, the work captures the grit, flair, and fierce individuality that define the Rollercon experience.
Logo
With the target audience being passionate roller derby enthusiasts, the logo was designed to capture the raw energy and rebellious spirit of the sport. Drawing inspiration from a comic book style, the goal was to make the design feel bold and gritty, yet fun and energetic. The rocky, dynamic aesthetic adds a sense of intensity, while the comic elements give it a playful edge, making it stand out and feel uniquely aligned with the excitement of ROLLERCON
Poster
The poster was designed to he poster was designed to immediately grab attention and build excitement for the event. The bold, comic book-inspired design was crafted to reflect the high-energy, dynamic atmosphere of roller derby, using vibrant colors and striking visuals to pull the viewer in.
View early sketches and final poster designs above.
Ticket & Bus WRap
Inspired by the energy of roller derby, the ticket features a skater crossing the finish line, capturing the event’s high-speed excitement. The bus wrap showcases a skater slamming another into the window, bringing the event's raw intensity to life on the streets. Both designs use dynamic visuals to reflect the bold, energetic personality of ROLLERCON.
Other Deliverables
A range of additional deliverables was created to enhance the ROLLERCON experience, each designed with the same bold, comic-book style. Each item works together to create a cohesive, memorable experience for all attendees.